[Video] - Relive our Workshop on Integrating Cultural Heritage, Sport and Physical Activity


[Video] - Relive our Workshop on Integrating Cultural Heritage, Sport and Physical Activity

04 May 2023

The workshop on Integrating Cultural Heritage, Sport and Physical Activity was organised by TAFISA as part of the Mission 2030 Workshop series. The objective of the workshop was to explore how to create more physical activities through cultural heritages and open more cultural heritage sites for sports and physical activity. The workshop created a platform to share success examples and good practices of the relationship between cultural heritage, sport, and physical activity. Participants collectively looked at innovative solutions to preserve cultural heritages through Sport for All.

Relive the Workshop through our video replay below or on YouTube.


During the workshop, a common understanding of what constitutes physical activity and sport in a cultural heritage setting and the interaction between the concepts was created. The workshop also resulted in participants acknowledging the value and contribution of cultural heritages in the development of Sport for All and strategising on how to safeguard and leverage resources from sport, physical activity, and cultural heritages.

Workshop Speakers:

Xiaojie Tian, JSPS/University of Tsukuba – IMPULSE: Cultural Heritage and Diversity

Tian tackled aspects that are important in the conception of cultural heritage. She shared her profound understanding of the change of cultural concept change, and the important transformations that have shaped the movement of cultural preservation. She presented the importance of integrating cultural, marginalised voices with the live example of the Masai people. She called for a deep reconsideration of the conservation efforts to include the very core of those societies, the people besides sites, and animals. She included vibrant images of the Masai people expressing their body language demonstrating that culture and sports are intertwined.

Contact: LinkedIn

José Fidalgo Martins: SPACHE PROJECT

José Martins highlighted the inclusive nature of the Sport in the SPACHE project (co-funded by the Erasmus+ Programme of the European Union), emphasizing that it is not age-restricted and welcomes people of all conditions. He highlighted the importance of physical activity and how cultural heritage can serve as a smart way to promote it. By linking physical activity and cultural heritage, the project aims to enhance the experience of tourists and visitors to heritage sites. This connection is crucial for policy and decision makers to recognize. The SPACHE project promotes cultural heritage and physical activity as unified elements in principle and practice. Its objective is to explore linkages, test pilot programmes, and produce knowledge, in collaboration with its partners.

Contact: LinkedIn


Mataya Jim, Sport for Life, Canada
Indigenous Communities: Active for Life

Sharing her cultural understanding and experience belonging to an indigenous group. Mataya engaged the participants with good practices in integrating culture as part of sports events. She shared stories that addressed the importance of looking at the resources and key elements that constitute quality sports to design participant-centred programmes that are fair and inclusive.

Further Readings:

Diar Nurbintoro, Indonesian Sport for All Committee (KORMI)
Indonesia Preserving Cultural Heritage and Health through Pencak Silat

As part of the Indonesian Sport for All Committee (KORMI), Diar Nurbintoro shared with us that Pencak Silat is a traditional martial art that has grown and developed in Indonesia since the 7th century. Pencak Silat was declared by UNESCO as World's Intangible Cultural Heritage and is not only known for its moves but also as an Indonesian cultural heritage. It is often displayed during wedding ceremonies in Minangkabau (West Sumatra), Melayu, and Betawi (Jakarta). Since its introduction, Pencak Silat has evolved and grown into numerous branches or genres.

Vitor Marques, Município de Guimaraes, Portugal
Preserving customs, knowledge and traditions through cultural heritage and sports

Victor Marques, representing the city of Guimarães, shared the pilot program "A.Linho - I am Linen." The program aims to use the Tradition of Linen as a basis for promoting physical activity and preserving the intangible cultural heritage of the municipality. The pilot project draws inspiration from the Linen Cycle, creating routines and physical exercises that recover and maintain the memory of local rural traditions. It includes three main actions targeting different audiences: "I am Linen, at school" for young people, "I am Linen, at the gym" for the active adult population, and "I am Linen, happy life" for seniors. The project focuses on using immaterial cultural heritage to enhance non-competitive and regular physical activity, promoting community identity, reducing generational gaps, and fostering active aging.

Contact: LinkedIn

Dominik Huber, Outdooractive
Tracing the Footsteps of the Past: Technology enhanced integration of Cultural Heritage and Outdoor Adventures

Dominik Huber, Senior Research Manager at Outdooractive, shared a presentation on how digital technologies can integrate cultural heritage with outdoor adventures. The Outdooractive platform offers over 200,000 cycling routes, 600,000 hiking routes, and 170,000 cultural points of interest. The platform reaches over 13.7 million community members and 4,300 platform partners. Digital technologies such as audio recordings, digital content, and challenges can enhance outdoor experiences by linking physical activities with culture and preserving cultural heritage. The future development of the platform includes the use of AI for content generation, augmented reality, and geocaching.

Contact: LinkedIn

TAFISA would like to thank the speakers for their enlightening contributions and all participants for their enthusiasm and constructive questions.